online course
I've created a series of lectures to share everything that I know about making a living from art
How and What
The course consists of 6 fundamental topics – style, marketing, social media, galleries, business side and life. By learning that you will find answers to the most disturbing questions about an art career.
What You will Get
The answer to the most anticipated question:
How to move from zero sales to be able to make a living from art?

You'll learn simple steps and comprehensive work algorithms. Everything is not as difficult as it sounds!

I will help you.
  • Prefilmed Videos
    You can have an access to them anytime anywhere. No need to connect at a certain time/day.
  • Brief on point lectures
    We are grownups. It can be hard to find a lot of time to watch long videos.
    I kept the lectures short and full of useful information that you can apply straightaway.
  • Support
    I'm always happy to answer your questions.
  • You will not be alone
    The course will have it's own chat where we will be discussing lectures.
  • Bonuses
    There will surprises during the course that I haven't announced yet.
zarina Situmorang
Creator of the course
Self-taught oil painter.
ARC Salon finalist and award winner.
Took part is the Contemporary Realism exhibition at Sotheby's NY.
Solo show at the Beinart gallery, Australia.
Global Talent UK visa owner.
160k+ followers on Instagram without ads.
What exactly we will be discussing
We will be talking about what it means for an artist to have a certain style. Is it a limitation or a key to development?
Is it crucial to be unique
Style and audience
How to find the style that is yours
For sure it's the most disturbing theme!

How and where to sell, how to set prices - sounds frightening and intimidating, but it's not as scary as it seems.

Any big goal can be broken down into small steps. Taking them one after another will help you to start selling yout art. There is no universal recipe, but you will understand that you are capable of a lot!
How and where to look for buyers
How/where to sell merch and prints
How to price your art
Your own art versus commissions
How to make people buy your artworks
At first, this theme may seem complicated. But knowledge and practice make everything perfect! Here we will look at two directions - online and offline promotion.

I will give you practical tips and recommendations, or, as we call it, a magical kick to action.
How to begin promoting yourself. From a beginner to expert
Platforms for selling art
Social medias and content - how many you should have, what to post
How to gain followers and recognition
Places for promotion other than social medias
Algorithms - fighting against them and winning
How to find the right audience
Successful artist = popular Instagram? Is it true?
A dream of any artist is to collaborate with a gallery. Drink champagne and talk to people about art at the opening of the own solo show.

Working with galleries is easy once you know what you need to do and what to expect. I hope my recommendations will become a bridge between your art and the long-awaited exhibition in your favorite gallery.
How to build communication with a gallery
Competitions. How to take part, are they worth it
Exhibitions. From your first one to solo shows
Don't be fooled. How not to waste your money
Art as a business
Let's start from the fact that you are not only an artist, but you have every right to call yourself a businessman. Any commercialization or monetization of art already makes you an entrepreneur. You need to get used to this idea and love it.

In order for your business to be successful, for you to grow and develop, and paintings to be sold, it is important and necessary to be able to solve administrative issues. And when everything becomes stable you'll be able to hire an assistant!
Business: building your workflow
Income: teaching, commissions, merchandise
Financial management
Building a strategy for running your business
Pricing, taxes, contracts – how to
How to survive if you are alone
Worries about the financial side – how to overcome
Life and Balance
Let's be honest - to stay productive you need to know how to rest. Forget about toxic productivity! Procrasticantion is a normal part of life if you understand why it's happening.

We will discuss how important it is for your mental health to create the right balance of life, work, and rest. To keep yourself inspired, motivated and joyful.
Commercial art VS art from the soul
How to stand out from the rest (spoiler - be yourself)
How to do everything. Be productive and stay away from burnout
Networking: how/where to find people with similar interests and goals
Time management - distribution of resources for all aspects of work and life of an artist
What to do if I am shy
Overcoming fears
Choose Your Plan
First group: 21 November - 18 December
Full-Time Artist course
£45 £80
  • 7 prefilmed lessons
  • Access to a chat with the group
  • One year access
  • The discount is available only until the 21st of November. Use code TheFirst at checkout
Order now
Course With Personal Feedback
£80 £200
  • All features of the basic plan
  • + personal chat with me
  • I'll be guiding you and your art through the course and help with any questions
  • personal feedback from me after each lesson
  • Only 5 spots! For the for maximum productivity
  • The discount is available only until the 21st of November. Use code TheFirst at checkout
Order now
What is the difference?
In the group version we talk about general rules on the example of other artists. While with personal feedback we discuss the same things to understand how they can help your art.
Main Group
Personal Feedback
7 prefilmed lessons
chat with the group
One year access
personal chat with me
personal feedback after each lesson
Let's learn together!
I can notify you about future dates and special offers.
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